Author Archives: Chelsea Cepicky

3 Things You Must Do To Be Successful On Instagram

ShareBy: TJ Sheffer Califia Farms is a business that offers consumers “the most delicious, good-for-the-world foods” by applying creativity and innovation. They believe in beverage products that can be healthy and delicious at the same time. This company is known for … Continue reading

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#MDMC17 Live: Getting to Know the Speakers

ShareBy: Brittney Hager This year’s Midwest Digital Marketing Conference (MDMC) was a great opportunity to gain some new knowledge in the digital marketing world. With so many unique and insightful speakers, many people were sitting there like sponges trying to soak … Continue reading

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#MDMC17 Through Students’ Eyes

Share On April 12-13, 2017, UMSL hosted the Midwest Digital Marketing Conference (MDMC17), for the 5th year in a row. From Under Armor to Pinterest, speakers from companies all over the US gave their insights on the digital and social … Continue reading

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Digital Summit by Purina

Share Angela LaRocca is the chair of the UMSL Marketing Advisory Board and the Brand Manager at Unidev in St. Louis.  This year she was invited to the Purina Digital Summit. This is an event put on annually for the … Continue reading

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MDMC17 Startup Pitch Competition

ShareBy: James Stout This was another year of success for the Midwest Digital Marketing Conference (MDMC), and this time the conference was two days full of great panels and great weather. MDMC is constantly growing, adding new features, events, and … Continue reading

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The Future of Marketing According to Industry Experts

ShareBy: Jordan DeMars, Pablo Romero Marketing is everything when it comes to promoting businesses, yourself, events, practically anything can be marketed. Over the years, it has evolved from newspaper ads to TV commercials and then to social media, and it … Continue reading

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3 Big Reasons Nutella’s Facebook Page is Worth the Like and Follow

ShareBy: Brittney Hager and TJ Sheffer Facebook can easily be viewed as one of the most popular social media networks. People, young and old, enjoy using Facebook for socializing, picture sharing, and liking the pages of many of their favorite … Continue reading

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A Look Into the Midwest Digital Marketing Conference

Share This week in the UMSL Business podcasting series, “In Your Business with UMSL Business”, a few UMSL Business students sat down with Perry Drake, Angela LaRocca and Briana Smith to talk about the upcoming Midwest Digital Marketing Conference and … Continue reading

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The Future of Live Streaming

ShareBy: Chidu Subbiah Live Streaming has become a buzzword of late, but the history can be traced back to the late 90’s and early 2000’s when computing power became cheaper and powerful. The bandwidth of networks grew dramatically in this timeframe … Continue reading

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Twitter Guide: JetBlue Shows Us How to Tweet

ShareBy: Pablo Romero Twitter has become a major tool for marketing. Whether you are a company big or small having a twitter connects you to people all over the world and it opens communication in a much larger scale than … Continue reading

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