Category Archives: Marketing

Guest Editorial: May I Have Your Attention, Please?

ShareBy: Steve Bauer  UMSL Marketing Advisory Board Member since 2013 & Global Lead, FleishmanHillard’s Social & Innovation @SteveBauer   Time. It’s our most valuable resource. How we choose to spend it is up to each of us. But there’s a … Continue reading

Posted in Marketing, Social & Digital Media | Tagged , , | Leave a comment

Meet College of Business International MBA student, Kristina Medvedeva!

Share  Kristina Medvedeva was ready for her solo intercontinental move to St. Louis well before booking a plane ticket in 2014. She had done her homework. A master’s degree in North American studies, fluency in English and an independent spirit … Continue reading

Posted in Marketing, Social & Digital Media | Tagged , | Leave a comment

Importance of Taking Business Courses for Students Of Other Majors

Share“In Your Business”, a podcasting series by UMSL Business, continues to feature people, who are experts in their fields, discussing issues the audiences can relate to. In a recent podcast, UMSL Business Interviewed Dr. Carl Hoagland and Mr. Tyler Beffa. … Continue reading

Posted in Marketing, Social & Digital Media | Leave a comment

Study Abroad with UMSL Business

Share“In Your Business”, which is an UMSL Business’s podcasting series yet again featured people who are experts in their areas, eager to offer guidance to prospective audiences on matters affecting them. In the recent podcast, UMSL Business talked with Dr. … Continue reading

Posted in Marketing | Leave a comment

The Hands Movement On Social Media

ShareBy: Isela Sanchez The hands-focused social media movement is on the rise! Hands have always been a big part of films and other on-screen productions, but recently they have started to play a huge role on social media. Hands are … Continue reading

Posted in Marketing, Social & Digital Media | Leave a comment

Entrepreneurial Program at UMSL: Preparing Students for Success

ShareBy: Isela Sanchez UMSL Business’s podcasting series “In Your Business” always wants to expand knowledge to students by providing guest speakers with an amazing teaching capacity and insightful ideas. For the latest podcast, we interviewed Dan Lauer, Chris Miller and … Continue reading

Posted in Marketing | Leave a comment

Why Marketing Is The Right Career Path For You

ShareBy: Afnan Tahir Many people question whether marketing is a right career path for them to choose as they consider a degree in marketing. Studying marketing presents various career opportunities that include advertising, public relations, brand management, and market research. … Continue reading

Posted in Marketing, Social & Digital Media | Leave a comment

Service Automation and The Robot Age In Business

ShareUMSL Business’s podcasting series “In Your Business” always features interesting people, who are experts in their fields, willing to share their expertise with broader audiences. For the latest podcast UMSL Business interviewed Dr. Mary Lacity to talk about the robot age, service automation, … Continue reading

Posted in Marketing, Social & Digital Media | Leave a comment

From UMSL Alum to the Donut Master

ShareBy: Jordan DeMars and Dan Klevorn For the podcasting series “In Your Business”, UMSL Business interviewed Jason Bockman – one of the founders, and now the owner of Strange Donuts, who graduated from UMSL. During the interview, Jason talked about his entrepreneur career and how … Continue reading

Posted in Marketing, Social & Digital Media | Leave a comment

Snow Factory: How To Be A Student Entrepreneur

ShareBy: Gabby Sealy and Pablo Romero The idea of owning your own business and being a full-time student at the same time may seem like an impossible feat. While most people do not think this is doable, UMSL Alum Van Liu … Continue reading

Posted in Marketing | Leave a comment