By Kathryn Todd
Over spring break, students from the UMSL Marketing Club traveled to New Orleans to attend the American Marketing Association Collegiate Conference. The AMA is one of the worlds largest marketing associations with over 30,000 members and over 350 affiliated college chapters. This organization works to provide networking opportunities, education, and training to its members. Students became involved with the AMA when they competed in its Collegiate Case Competition. 14 students worked together to create a marketing campaign for Glaceau Vitamin Water and competed with colleges from across the nation. Continue reading “UMSL Marketing Club Rocks AMA Collegiate Conference”
UMSL Marketing Club is Headed to New Orleans!
Last semester, for the first time, the UMSL American Marketing Association Collegiate chapter competed against schools from across the nation in the 2014 AMA Case Competition! Continue reading “UMSL Marketing Club is Headed to New Orleans!”