A blog created by UMSL Marketing B.A. and MBA students.
By Breanna Menendez-Phillips
Brand building is not just for businesses or corporations. Branding can also be personal – this type of branding is all about YOU. Personal marketing is not just about the way you present yourself, but also the way you behave within your networks.
Continue reading “Personal Branding Checkup”
As every marketer knows, “Content is King”. This phrase continues to be more true each year as both search engines and consumer expectations of brands change. To help us take a deep dive into the importance and power of having a strong content strategy, we sat down with a St. Louis specialist, Matt Kamp. Continue reading “The Changing Content Marketing Landscape: An Interview With Matt Kamp”