Garcia-Collart’s research has focused on culture and consumer well-being and brand communications in digital media.
LATEST IN Consumer behavior
Assistant Professor Tessa Garcia-Collart wins The PhD Project’s Ilana Shanks Emerging Scholar Award
Garcia-Collart’s research has focused on culture and consumer well-being and brand communications in digital media.
Assistant Professor Tessa Garcia-Collart wins The PhD Project’s Ilana Shanks Emerging Scholar Award
Garcia-Collart’s research has focused on culture and consumer well-being and brand communications in digital media.
UMSL Business offers new Leadership Launchpad online course for young professionals starting in September
The online course targeted toward helping young professionals grow their leadership skills meets on Thursdays during the lunch hour.
Marketing expert talks sales tax holiday, Olympics advertising
When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
Marketing expert talks sales tax holiday, Olympics advertising
When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
Marketing expert talks sales tax holiday, Olympics advertising
When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
Marketing expert talks power of pricing
Consumer behavior has been under the microscope of marketers for years. Determining the buying habits of individuals is big business and many consumers can be deceived by the power of pricing.
Marketing expert talks power of pricing
Consumer behavior has been under the microscope of marketers for years. Determining the buying habits of individuals is big business and many consumers can be deceived by the power of pricing.
Marketing expert talks power of pricing
Consumer behavior has been under the microscope of marketers for years. Determining the buying habits of individuals is big business and many consumers can be deceived by the power of pricing.
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