When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
LATEST IN NBC throughout the Olympic games
Marketing expert talks sales tax holiday, Olympics advertising
When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
Marketing expert talks sales tax holiday, Olympics advertising
When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
Gov. Mike Kehoe awards Challenge Coin to MIMH’s Safer Homes Collaborative for its work in firearm suicide prevention
SHC was one of the organizations recognized for its contributions to Missouri Governor’s Challenge to Prevent Suicide among Service Members, Veterans, and their Families.
MORE IN NBC throughout the Olympic games
LATEST NEWS
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- Geospatial summer camp offers high schoolers hands-on experience with emerging technology
- Fourth-year Optometry student Emerald Jones honored as recipient of prestigious Remington R. Williams Award
- Chemistry Professor Michael Nichols discusses Alzheimer’s disease research in latest episode of Inside UMSL podcast
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- UMSL names College of Business after accomplished alum and marketing industry leader Ed G. Smith
- College of Education hosts annual Future Teacher Leadership Academy for local high schoolers
- Eye on UMSL: For a good cause
