When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
LATEST IN NBC throughout the Olympic games
Marketing expert talks sales tax holiday, Olympics advertising
When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
Marketing expert talks sales tax holiday, Olympics advertising
When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
CLIMB concludes 11th summer helping area high school students gain hands-on scientific lab experience
The program gives participants a better understanding of what a future in science might look like and helps them see themselves in one of those careers.
MORE IN NBC throughout the Olympic games
LATEST NEWS
- CLIMB concludes 11th summer helping area high school students gain hands-on scientific lab experience
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- College of Optometry Professor Julie DeKinder appointed chair of the Accreditation Council on Optometric Education
- Eye on UMSL: A reflective moment
- Biology Professor Aimee Dunlap elected a fellow of the Animal Behavior Society
- Acappellooza Summer brings more than 140 high school students to UMSL campus
- UMSL Athletics continues to post high marks in competition, classroom during 2024-25 academic year
- Business alum Ryan Bowman ready to hit ground running with Terrace Wealth
- MFA grad Alysha Black selected for Fulbright English Teaching Assistant Award in Belgium
- UMSL and enroll ml announce AI-powered partnership to redefine student enrollment and retention
