When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
LATEST IN NBC throughout the Olympic games
Marketing expert talks sales tax holiday, Olympics advertising
When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
Marketing expert talks sales tax holiday, Olympics advertising
When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
Student-produced documentary from UTV highlights 25 years of Bellerive
Members of the Bellerive staff and UTV, UMSL’s student-run television channel, produced a short documentary about the Honors College publication.
MORE IN NBC throughout the Olympic games
LATEST NEWS
- Student-produced documentary from UTV highlights 25 years of Bellerive
- Bridge Program gathers to celebrate latest class of Saturday Academy graduates
- Eye on UMSL: Three Minute Thesis Competition
- “Shine bright like a Triton”: Snapshots of 2025 homecoming
- UMSL Tritons weekly rewind
- Students share impact of internship experiences on their educational, career goals as part of Chancellor’s Council panel
- New Louie logo for UMSL Athletics revealed at pep rally before Pack the Stands
- Assistant Professor Andresa De Souza publishes new research on use of applied behavior analysis in Brazil
- Glenda Hares helps UMSL students reach their educational goals through the support of scholarships
- UMSL, API Innovation Center mark grand opening of new research and development labs in Science Complex
