When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
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Marketing expert talks sales tax holiday, Olympics advertising
When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
Marketing expert talks sales tax holiday, Olympics advertising
When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St. Louis Post-Dispatch advertisers must appeal to the buyer.
Associate Professor Sandra Langeslag kicks off UMSL Lecture Series at City Foundry
Langeslag discussed her research on the neurocognition of romantic love to open the new series.
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LATEST NEWS
- Associate Professor Sandra Langeslag kicks off UMSL Lecture Series at City Foundry
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- Tanner Reichl and Thanh Ly to study abroad with support of Gilman International Scholarship
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- Explore Germany with UMSL alum Franziska Hauptmann
- Education alum Alexis Perez Lane serves as public policy fellow on Capitol Hill
