How-To: Build Credibility through Social Media…For Your Personal Brand
ShareWhat is credibility? Credibility is the quality of being believed or accepted as true, real, or honest (Merriam-Webster, 2014). Credibility is an important element to your per
Developing Your Social Media Marketing Plan
Share Perry D. Drake Assistant Professor of Social and Digital Media Marketing The basic function of marketing as we know it has changed. It is no longer acceptable
Embrace the disruption, don’t fight it!
Share Perry D. Drake Assistant Professor of Social and Digital Media Marketing I bet you are feeling the disruption due to technology advances either in your personal life o