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Author Archives: Hall, Alice E.
First Copy Doctrine in the Digital World
Something that is changing as the media industries shift to distributing products digitally is the means through which media companies make money. Back in the day, companies like music labels and book publishers earned income by selling copies of their products … Continue reading
Posted in Digital Media, Mass Communication
Tagged First Copy Doctrine
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Comm Department faculty member studies “The Biggest Loser”
Associate Professor Jina Yoo published an article in the journal Health Communication examining the effects of the reality program The Biggest Loser on attitudes regarding obesity. You can read a summary of the findings on the UMSL Daily blog. A … Continue reading
Posted in Faculty News
Tagged Health Communication, Media Effects, The Biggest Loser
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New Standards for Success in the Media Industries?
One of the things that we have to address in our Mass Communication classes are the ways digital technology affects how traditional media industries can make money. Essentially, thanks to the Internet and mobile networks, we can listen to music, … Continue reading
Posted in Mass Communication
Tagged Billboard, digital media, Music, Nielsen, TV
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Knowledge may be power, but information can be revenue
When we think of mass communication, we tend to think of entertainment media like television sit-coms and movies, or news media like newspapers and the evening newscast. However there’s another form of mass communication that might be less visible but … Continue reading
Posted in Mass Communication
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Second Screens, Social Media, and the Super Bowl
Increasingly, we’re watching TV while also using smart phones, tablets, or laptops. Among other things, this allows us to tweet and post about what we’re watching and to follow what others are saying about the program. These came in to … Continue reading
Posted in Mass Communication
Tagged advertisers, applied research, social media, Super Bowl
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Congratulations to December 2012 Communication Graduates!
Almost 50 communication students completed their degrees this semester, graduating with either a B.A. or and M.A. in Communication. Six undergraduates also received a Certificate in Public Relations. The graduation ceremony on Saturday morning featured Beth Fitzgerald, president of the … Continue reading
Posted in Miscellaneous
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UMSL Students and Faculty and the National Communication Association Conference
Several UMSL alumni and faculty members had their research presented at the 2012 conference of the National Communication Association (NCA) in Orlando, Florida this month. Research by UMSL alumni and faculty that was presented at the conference included the following: … Continue reading
Posted in Faculty News, Miscellaneous
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Donations, grants and student interns: more efforts to keep the news industry up and reporting
An ongoing topic of discussion in UMSL’s mass communication courses, on this blog, and elsewhere, has been the struggle to find new ways to gather and distribute news that are financially sustainable. Two very different publications that have received news … Continue reading
Posted in Mass Communication
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Persuasive potential of films investigated by UMSL communication faculty in Media Psychology article
An article by UMSL Associate Professors Lara Zwarun and Alice Hall was published in the most recent issue of the journal Media Psychology. The article is titled “Narrative persuasion, transportation, and the role of need for cognition in online viewing … Continue reading
Posted in Faculty News
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The cost of rudeness: What nasty comment sections might be doing to us
One of the innovations that newspapers have adopted as they have moved online is comments sections. These are also, of course, common features of blogs like this one. This form of interactivity offers some benefits – they allow readers to … Continue reading →