Haim Mano Archives - UMSL Daily

Haim Mano

Alumnus Andres Hun Von Chong gives back to UMSL

The College of Business Administration graduate and software engineer is supporting students in need by donating funds to help cover tuition costs....

Chancellor recognizes outstanding faculty, staff for their varied contributions to UMSL

Tom George bestowed awards on nine faculty and staff members during the Faculty and Staff Recognition ceremony Wednesday at the Blanche M. Touhill Performing Arts Center....

Marketing expert talks Super Bowl commercials

Haim Mano, associate professor and chair of marketing at the University of Missouri–St. Louis, talked about this year’s Super Bowl ads Monday on KMOV....

UMSL marketing professor talks early retail season

'Tis the season for early bird specials and doorbuster sales. Macy's announced this year its stores will be open on Thanksgiving for the first time in the retailer's s history....

Christmas in August? UMSL marketing expert says yes

The temperatures outside continue to climb closer and closer to triple digitals, but the décor inside retail stores has already shifted to snowmen and jolly St. Nick....

UMSL marketing expert talks about Panera pulling plug on ‘pay-what-you-want’ chili

After just a few months, Panera Bread Co., which operates locally as St. Louis Bread Co., announced Wednesday it was pulling the plug on the 'pay-what-you-want' model which allows consumers...

Marketing expert talks sales tax holiday, Olympics advertising

When it comes to advertising, consumer behavior is the key to any successful campaign, according to marketing expert Haim Mano. Whether selling pencils or cars, he explained to the St....

Marketing expert talks legacy of ‘Queen of Carpet’

St. Louisans will no longer be able to get “Rich man’s carpet at a working man’s price,” as the self-proclaimed “Becky, Queen of Carpet” has landed, ending her more-than-30-year reign...

Marketing expert talks power of pricing

Consumer behavior has been under the microscope of marketers for years. Determining the buying habits of individuals is big business and many consumers can be deceived by the power of...

Pin it: Marketing expert talks branding on Pinterest

Pinterest, the newest social media site, is gaining momentum in the Midwest not only with users but with companies using the site to brand themselves. ...