Tag Archives: 2012 presidential campaign

Social Media Principles: Tone (Updated)

The second during-the-conversation principle discussed in the UMSL Department of Communication’s course on the use of social media in public relations is tone. If we think of the content principle as what we say through social media, then the tone … Continue reading

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Top tweets of the ’12 campaign

Which tweets from the 2012 presidential campaign resonated most with the tweeting public? Twitter published an interactive summary here. H/t NYT Bits blog. Share

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