What the heck is LOM?
ShareJames F. Campbell, Ph.D. Ph.D. Program Director Professor of Management Science & Information Systems Most students know something about marketing, accountin
Speed Networking Blitz’s through UMSL
ShareThe UMSL Marketing Club recently hosted their fall ‘Speed Networking’ event, at the JC Penney Center last Thursday, December 4th. Similar to speed dating, students rotate
Why Are There Fewer Publicly-traded Companies Today?
Share Charles E. Hoffman Dean, UMSL Business With a small increase this year, the number of companies publicly traded on U.S. stock exchanges increased to over 5,000.
Conquering Fear of Failure: How I Arrived in Marketing
ShareEveryone makes mistakes. Small mistakes— forgetting the grocery list; expensive mistakes— getting a speeding ticket; embarrassing mistakes— sending a text meant for a
Do You Know Who Grace Murray Hopper Was?
Share Vicki L. Sauter Professor of Information Systems Have you been on campus studying and just need a break, but cannot think of anything to do? Sure, you could go to th
The Digitization of Currency
Share Perry D. Drake Assistant Professor of Social and Digital Media Marketing Another disruption is about to occur. Are you ready? And it is going to effect how you and
How-To: Build Credibility through Social Media…For Your Personal Brand
ShareWhat is credibility? Credibility is the quality of being believed or accepted as true, real, or honest (Merriam-Webster, 2014). Credibility is an important element to your per
The importance of internships for undergraduate students
Share Peggy Gilbertson Internship Coordinator UMSL |Business Very few undergraduate students have jobs lined up while they are students unless they know they will work for a
Developing Your Social Media Marketing Plan
Share Perry D. Drake Assistant Professor of Social and Digital Media Marketing The basic function of marketing as we know it has changed. It is no longer acceptable
Bremen – Summer 2014
Share Richard A Navarro Assistant Teaching Professor of Information Systems Bremen Germany may be best known to some of us as the Brothers Grimm fairytale home of a D