LinkedIn as a Tool
ShareBy: Amanda Michaels LinkedIn started in May of 2003 and is an American business and employment oriented platform that is important to have at all levels of your career, even i
MDMC Future of Digital Paid Advertising Panel
ShareBy: Amra Mehmedi The yearly MDMC, Midwest Digital Marketing Conference, was hosted on September 22, 2022 by UMSL Business. The conference consisted of many different panels
MDMC Conference Panel: Influencer Marketing Panel
ShareBy: Jared Bryant On September 22, 2022, the Midwest Digital Marketing Conference (MDMC) took place at UMSL at the Touhill Arts Center. There were five panels held, and I’ll
Is TikTok Becoming the Newest Search Engine?
ShareBy: Amra Mehmedi TikTok is a fairly new social media app that has grown in immense popularity over the last few years. It is composed of short videos that anyone can create an
April 2022 Supply Chain & Analytics Spotlight
ShareApril 2022 Supply Chain & Analytics Spotlight This month we are pleased to feature one of our recent additions to the UMSL Supply Chain & Analytics Executive Ad
Maximizing Email for Marketing Purposes Part I: Personalization
ShareBy: Carletta Washington I recently attended an Email and Cross-Channel Relationship Marketing Strategies seminar led by April Mullen, a leader in digital marketing and a Digit
Metaverse – What it is and how is it used for businesses?
ShareWhat Is The Metaverse? By: Lily Clark In concept, Facebook’s “Metaverse” is a virtual world where people can connect, play, and explore. You create a digital representat
Getting Involved on Campus Helps Students to Succeed!
ShareBy: Kiara Stewart | Ryan Chergui Getting involved in student organizations and volunteering at events is a great way to make lifelong connections and build soft skills. Hold
Social Media Outage: How 5 hours Offline Shook the World of Business
ShareBy Maya Harter & Katie Basler On Monday, October 4th, the world of business went through an extreme shock when Facebook and associated apps were inaccessible for over 5 ho