UMSL Student Zoe Phillips on How to Become an Influencer
ShareWritten By: Zoe Phillips, UMSL Graduate 2023 An influencer is more than posting a picture with a company logo. Being an influencer is believing in the product and BEING the br
The International Business Institute hosted its 10th annual International Case Competition
ShareWritten by: Eboni Valentine The International Business Institute hosted its 10th annual CUIBE International Case Competition on April 20-22. Led by the Director of the Interna
THE FUTURE OF AI AND MARKETING PANEL at MDMC
ShareWritten by: Nathan Jacquemin On April 18th, 2023, the Midwest Digital Marketing Conference (MDMC) produced by UMSL Business took place at the Touhill Performing Arts Center. T
From Niche to Network: Podcasting with Vernon Ross
ShareWritten By: Emma Wolf Recently UMSL Business students Isaac Baker and Blake Iliff sat down with Vernon Ross, founder of Enterprise Podcaster. Enterprise Podcaster is an
LinkedIn as a Tool
ShareBy: Amanda Michaels LinkedIn started in May of 2003 and is an American business and employment oriented platform that is important to have at all levels of your career, even i
MDMC Future of Digital Paid Advertising Panel
ShareBy: Amra Mehmedi The yearly MDMC, Midwest Digital Marketing Conference, was hosted on September 22, 2022 by UMSL Business. The conference consisted of many different panels
MDMC Conference – TikTok Panel
ShareBy: Amanda Michaels On September 22, 2022, at the MDMC conference, TikTok Majesty Panel: How to Market Your Business and Build a Community on TikTok was one of the five panels
MDMC Conference Panel: Influencer Marketing Panel
ShareBy: Jared Bryant On September 22, 2022, the Midwest Digital Marketing Conference (MDMC) took place at UMSL at the Touhill Arts Center. There were five panels held, and I’ll
New UMSL PhD Program Empowers the Supply Chain Experts of Tomorrow
ShareBy: Maya Harter In today’s rapidly changing global markets, there is an increasing need for experts in supply chain management and data analytics. The optimal flow of goods