Oh, How Pinteresting!, Start a conversation about a Pin

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This week Pinterest announced an exciting new private messaging feature. Now when you send someone a pin that you think they may like, they can reply with a message or send a pin back. And…it gets even better! You can also send pins and message to multiple people. Furthermore, users can send profiles and entire pin boards to other users via private messaging.
This now brings Pinterest to a new level for project collaboration and for growing conversations around single or multiple images. Check out the video below to see the new private messaging feature in action.
[youtube https://www.youtube.com/watch?v=w6BIchm_iQg]
Check out more about the new feature on Pinterest’s blog: Oh, How Pinteresting!, Start a conversation about a Pin.

Google Said to Plan Separating Photo Service From Google+ – Bloomberg

googleplus

googleplusOver the weekend, Google announced that it is planning to separate Photos from Google+ and make it into its own standalone service.
Why should you care?
This is actual a really good thing for Google users because it means that you will no longer need a Google+ account to save and share photos using Google. However, there aren’t currently any details on what this new service will offer, but Bloomberg states the following:

The service, called Google+ Photos, would still work with the social network’s users and may be rebranded as part of the move.

This separation of services is another indication of the ever changing world of Google+.
Read the full article about the announcement here: Google Said to Plan Separating Photo Service From Google+ – Bloomberg.

Instagram's Answer to Snapchat, Bolt, Is Here — But There's a Catch

blot instagram

It’s official, Instagram’s SnapChat rival Bolt is launching in New Zealand, Singapore and South Africa. But don’t worry, Instagram plans on rolling it out to other countries soon.blot instagram
What is bolt?
Bolt is a new messaging app that allows users to send short-lived photo and video messages from mobile devices.
Isn’t Instagram owned by Facebook, and didn’t Facebook launch SnapChat-like app Slingshot recently?slingshot by facebook
Yes, you are correct. Last month Facebook launched Slingshot, an app similar to SnapChat except that you can’t view an incoming “shot” until you send a shot back to the sender. Check out the Slingshot app here.
Learn more about the launch of Bolt on Mashable: Instagram’s Answer to Snapchat, Bolt, Is Here — But There’s a Catch.

How to Use Social Listening to Drive Pull Marketing

Drive Social Media St. Louis

The nature of advertising is changing, just think about your online experience and how companies interact with you. In the 90’s companies set up websites and hoped for traffic. Later, they started to use email marketing. Next came the ever-so-popular pop-up ad, and now companies are able to purchase ad space on websites and social media. Using data from the user’s browsing habits, companies are able to target who they think will be interested in their product, thereby maximizing the effect of their advertising budget. Continue reading “How to Use Social Listening to Drive Pull Marketing”

Now Easier to Find What You're Looking For on Pinterest

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Today, Pinterest announced that it has expanded its discovery tool to make what you are looking for much easier. Users will now be able follow specific interests in addition to following specific users. This update follows the previous search tool launch that was announced in April that suggests sub-categories based on the user’s initial search term. Learn more about the updates on Pinterest’s blog.

Twitter Acquires Commerce Startup CardSpring

twitter and cardspring

Last Wednesday, Twitter announced that they have officially acquired the commerce startup CardSpring.
 
“CardSpring is a startup that helps merchants connect to publishers to create online-to-offline promotions. The company bills itself as a company that lets businesses “build apps for payment cards.” The idea is that you can add a coupon or a promotion directly to your method of payment, meaning that buying a distinct product — or even shopping at a particular store — can trigger an action or discount when done on a specific payment method.” Read the full article on Mashable.

Welcome to UMSL Digital Mindshare

Welcome to UMSL Digital Mindshare, the blog all about what is happening in the social and digital community in St. Louis. You will also find information on upcoming digital, social, and community events in the surrounding St. Louis area, the latest technology news, and what UMSL Students and Alumni are up to.
If you would like to contribute an article to UMSL Digital Mindshare please fill out the form below.

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