Maximizing Email for Marketing Purposes Part II: Subject Lines
ShareBy: Carletta Washington I recently attended an Email and Cross-Channel Relationship Marketing Strategies seminar led by April Mullen, a leader in digital marketing and a Digit
UMSL’s “In Your Business” Podcast Series
ShareBy: Danielle Boland “In Your Business with UMSL Business” About MKTG 3722 This spring semester’s Marketing 3722 course allows enrolled students to gain know
Metaverse – What it is and how is it used for businesses?
ShareWhat Is The Metaverse? By: Lily Clark In concept, Facebook’s “Metaverse” is a virtual world where people can connect, play, and explore. You create a digital representat
Abstrakt Marketing Group Internship | MBA Student Experience
ShareBy: Nico Ruiz, MBA Student My experience working at Abstrakt was great, it was very interesting to see how well the biggest marketing company in the area functioned, it was an
UMSL College of Business Certificate Options
ShareBy Jen Rothweiler The University of Missouri-St. Louis has been making waves in marketing since Dr. Perry Drake fortified the digital marketing aspect in the College of Busine
Social Media Survey Results: Understanding Social Media Habits on Campus
ShareBy: Kyle Barton Important inferences can be gathered from a survey recently conducted by the College of Business to understand social media habits of UMSL students. Trends in
Inspiration and Lessons Learned from the 2018 Midwest Digital Marketing Conference
ShareBy: Weber Shandwick St. Louis Despite the dreariness of last week’s weather, some brightness shone as marketing students, industry professionals and marketing and communica
New Up and Coming Social Media Platforms
ShareBy: Andrea Siecinski Social media is a relatively new concept, but it has quickly become a way of life in this century. It is hard to break through the noise of the big platfo
6 Ways To Make Your University’s Social Media Channels Work Better
ShareBy: Brittney Hager with the contribution of TJ Sheffer, Gabrielle Sealey, Jordan DeMars, Daniel Klevorn, and Pablo Romero Technology has evolved drastically and brought a rise