By Taylor Bartley
On March 14, over 300 WordPress users came together to learn about the capabilities of the ultimate blogging tool and publishing site, WordPress.com. Continue reading “WordCamp Brings WordPress Knowledge to St. Louis”
Special Olympics Missouri Winning Gold in Social Media
By: Kathryn Todd
Amber Young, Program Outreach Coordinator at Special Olympics Missouri, has many duties including contributing to the Special Olympics of Missouri’s social media. Amber received her Bachelors of Science in General Education from University of Missouri with emphasis in special education, psychology, and behavioral science. While she originally wanted to become a special education teacher, Young found her passion in non-profit work. Continue reading “Special Olympics Missouri Winning Gold in Social Media”
UMSL Marketing Club Kickoff Meeting
By: Nicole Nelson
Last week UMSL’s Marketing Club had their first meeting of the semester. The meeting turned out to be quite a success with 60+ students in attendance. The focus of the meeting was to bring in new members and highlight some of the things that the club has done so far this year. Continue reading “UMSL Marketing Club Kickoff Meeting”
7 Tips For Blogging
By Caroline McCollum and Kelly Underwood
In February we had the opportunity to attend the Blogs to Buzz class with Danielle Smith. Danielle is amazing to say the least. Her high energy and passion for blogging and everything digital is contagious. If you have ever thought about blogging or improving your company’s blog we highly recommend this class. The class was held on two Saturdays from 9-5 and even though one of them was Valentine’s Day and St. Louis Mardi Gras we really enjoyed our time, learned a lot and would like to share a few tips with you. Continue reading “7 Tips For Blogging”
ICYMI: Happywork Hit the Stands!
By Taylor Bartley
Local social media advocate Chris Reimer has come out with a book that can change the way we think about work. Although it is fiction, it has surprisingly become a voice for all those unhappy with their job that want to be heard. It is hard not to relate to this book because it applies to anyone who has ever had a job. Continue reading “ICYMI: Happywork Hit the Stands!”
54th Annual St. Louis AMA Conference & Agency Crawl Recap
By: Kathryn Todd
On Friday, Feburary 20th, students from UMSL’s marketing club joined St. Louis marketing professionals at the American Marketing Association’s St. Louis chapter’s annual conference. Students have been working on the AMA’s Case Competition and plan to attend the Collegiate Case Conference in March. This organization is America’s largest marketing associations, and is a great way to make connections, gain experience and opportunity, and receive education and training. Continue reading “54th Annual St. Louis AMA Conference & Agency Crawl Recap”
Interview with the Winner of the Top Tweep Contest: Gus Gus Fun Bus
By: Kathryn Todd
Mike Arnold is the owner of Gus Gus Fun Bus, the winner of our UMSL Digital’s Overall Top Tweep contest. The name “Gus Gus” comes from the fat mouse in Cinderella. Mike finds it fitting as the mouse is “big, awkward, not too bright.” Continue reading “Interview with the Winner of the Top Tweep Contest: Gus Gus Fun Bus”
UMSL Marketing Club is Headed to New Orleans!
Last semester, for the first time, the UMSL American Marketing Association Collegiate chapter competed against schools from across the nation in the 2014 AMA Case Competition! Continue reading “UMSL Marketing Club is Headed to New Orleans!”
How to make a Simple Brand Book
By Desiree Blue
A Brand Book is basically a set of guidelines that keeps your brand consistent. Brand Books includes the name, symbols, colors, and etc. that represents your organization. Every company should set aside time to create this book because your brand identifies who you are to the rest of the world. Continue reading “How to make a Simple Brand Book”
The Social Media Experience: A Student's Perspective
By: Kyle Dermody
Social media, in my mind, is more of an experience than a necessity. People have been getting along and communicating for thousands of years without social media. Since we don’t need it, why do we use it? Continue reading “The Social Media Experience: A Student's Perspective”