Is TikTok Becoming the Newest Search Engine?
ShareBy: Amra Mehmedi TikTok is a fairly new social media app that has grown in immense popularity over the last few years. It is composed of short videos that anyone can create an
Basics of Biden’s Student Loan Forgiveness Plan
ShareBy: Kailey Wagnaar Many have come to realize that: A. The price of college has skyrocketed in recent decades. B. The requirement of a college degree in order to qualify for ma
UMSL Business Professor Named One of The Best X-Culture Educators of 2022
ShareBy: Eboni Valentine Dr. Joseph Rottman takes pride in teaching abroad. The change of scenery, engaging with more students, and connecting with different cultures makes each tr
SUPPLY CHAIN IN THE REAL WORLD: HOW UMSL LEADERS ARE ADDRESSING GLOBAL HEALTH ISSUES
ShareBy: Maya Harter Vaccines save millions of lives around the globe, but are not currently readily accessible in parts of less developed countries. This devastating issue sparked
A Salute to Dr. Vicki Sauter
ShareBy: James O’Halloran (This article is based on an email interview with Dr. Mirchandani.) Dr. Vicki Sauter has been a member of the University of Missouri – St.
April 2022 Supply Chain & Analytics Spotlight
ShareApril 2022 Supply Chain & Analytics Spotlight This month we are pleased to feature one of our recent additions to the UMSL Supply Chain & Analytics Executive Ad
Maximizing Email for Marketing Purposes Part II: Subject Lines
ShareBy: Carletta Washington I recently attended an Email and Cross-Channel Relationship Marketing Strategies seminar led by April Mullen, a leader in digital marketing and a Digit
Maximizing Email for Marketing Purposes Part I: Personalization
ShareBy: Carletta Washington I recently attended an Email and Cross-Channel Relationship Marketing Strategies seminar led by April Mullen, a leader in digital marketing and a Digit
UMSL’s “In Your Business” Podcast Series
ShareBy: Danielle Boland “In Your Business with UMSL Business” About MKTG 3722 This spring semester’s Marketing 3722 course allows enrolled students to gain know
Abstrakt Marketing Group Internship | MBA Student Experience
ShareBy: Nico Ruiz, MBA Student My experience working at Abstrakt was great, it was very interesting to see how well the biggest marketing company in the area functioned, it was an